Ford Unveils New F-150 Pickup

| January 9, 2017

Ford Motors has announced the introduction of the new F-150 with compelling enhancements.

Three years after first introducing the high-strength, military-grade, aluminum-alloy-bodied Ford F-150, the new F-150 arrives with bold new front and rear styling, advanced technologies – including available Pre-Collision Assist with Pedestrian Detection – and improved engines. The new engines include an all-new 3.0-liter Power Stroke® V6 turbo diesel and enhanced V6 and V8 gas engines.

Upgrades include:

  • Bolder Built Ford Tough style and segment-first high-strength, military-grade, aluminum alloy body
  • Available class-exclusive Pre-Collision Assist with Pedestrian Detection can automatically apply F-150 brakes to help prevent a collision with another vehicle or pedestrian, plus available WiFi hotspot can help you stay connected
  • F-150 features the best towing ever – thanks to more powerful, efficient engine offerings that include standard Auto Start-Stop across the range, all-new 3.0-liter Power Stroke® turbo diesel and expanded availability of segment-first 10-speed automatic transmission

Ford F 150The company notes that a high-strength steel fully boxed ladder frame and high-strength, military-grade, aluminum alloy body save weight and add capability, helping F-150 tow heavier trailers than ever and deliver best-in-class payload ratings.

Ford F-150 advances the light-duty pickup truck segment with:

·         New enhanced segment-first available adaptive cruise control with stop-and-go functionality allows drivers to set a cruising speed. They then use radar and camera technology to monitor traffic ahead to maintain a set distance between vehicles – even following a vehicle down to a complete stop.

·         New, segment-first available Pre-Collision Assist with Pedestrian Detection helps the driver avoid or mitigate collisions with vehicles and pedestrians.

·         With a new available embedded 4G LTE modem for a Wi-Fi hot spot, customers can connect up to 10 mobile devices at one time, virtually anywhere.

·         New B&O PLAY available audio system takes advantage of high-end speakers, sound and tuning to deliver a richer, more engaging listening experience.

Added technologies include:

·         Available 360-degree camera technology helps improve driver confidence when parking and can help reduce stress when connecting a trailer – allowing customers to see more so they can focus on specific tasks such as lining up a hitch

·         Available lane-keeping system is designed to help reduce unintentional drifting of the vehicle outside the intended lane

·         Available Blind Spot Information System with trailer tow technology is optimized for F-150 to include the length of a trailer up to 33 feet; BLIS® uses radar sensors in the tail lamps to monitor areas that may not be visible to the driver

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