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New Harman Cloud Platform to Keep Connected Cars Current

| January 12, 2014


Harman has introduced two new cloud based platforms — Aha Updates and Aha Analytics — designed to keep connected cars current and ensure a personalized driving experience while providing real time analytics and extended functions.

Aha Updates:

The new Aha Updates service will allow automakers and drivers to upgrade in-car audio and infotainment systems, connect to cloud-based content more easily and consistently improve embedded software features. Aha Updates will offer consumers a convenient and reliable way to keep vehicle software current and extend system functionality – with emerging applications ranging from toll collection to parking assistance.

Aha Analytics: 

The new Aha Analytics vehicle and driver insights service will aggregate and analyze information collected through opt-in data sharing from a car’s infotainment and on-board diagnostics. By connecting and uploading that data through the Aha by HARMAN Cloud Platform, HARMAN can offer automakers, insurance companies, and other service companies the ability to analyze usage patterns, enhance vehicle maintenance and improve driver safety. The new Aha Analytics offering will aggregate vehicle specific data to support a wide array of applications including reliable safety and lost vehicle services, location services, map updates, and even remote vehicle diagnostic monitoring capabilities.

Customer Focus:

According to the company, the benefits of Aha Updates and Aha Analytics services for automakers include lower warranty and customer care costs by reducing dealership visits, increased consumer software update take-rates and higher customer satisfaction through a more convenient update process, higher quality software and access to new features.


HARMAN designs, manufactures, and markets a wide range of infotainment and audio solutions for the automotive, consumer, and professional markets.  More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. More information at: www.harman.com.



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Category: Accessories, Driver Stuff, General Update

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