Interstate Batteries Forges Exclusive Partnership with Advance Auto Parts

Advance Auto Parts and Interstate Batteries announced a strategic partnership  that calls for Interstate Batteries to become the exclusive automotive and specialty battery brand to Advance Auto Parts stores and customers in the spring of 2018.

As part of the deal, Advance Auto Parts will debut a comprehensive battery program featuring Interstate products, and will offer free battery testing and installation in stores.

“The trusted Interstate brand, coupled with Advance’s best-in-class customer service, is a winning combination,” said Tom Greco, president and CEO of Advance Auto Parts. “Together with Interstate, we are positioned to increase market share in batteries and achieve growth. Long term strategic partnerships with our suppliers are important and this is a great example.”

Automotive technicians have named Interstate Batteries the overall Best Automotive Battery Brand every year since 2007, according to Frost & Sullivan.

Category: General Update, News