Meet Clare: New Truck Driving Doll from WIT

There’s a new driver on the road these days! Meet: Clare,, the truck driving doll, just announced by The Women in Trucking (WIT).

The plush doll was created and produced by HABA USA for the Women In Trucking Association, Inc. (WIT).

Clare stands 13” tall and features an official Women in Trucking cap atop a wind-blown blond head of hair. This driven young lady also comes with an “I Heart Trucking” tee, red collar shirt, jeans, and boots. Her package shares the story of her journey into the driver’s seat of her very own 18-wheeler by attending the National Transportation Center in Indianapolis, IN.

The doll is the brainchild of Ellen Voie, founder and CEO of Women In Trucking, a nonprofit group that encourages the employment of women in the trucking industry. The release of this somewhat non-traditional new toy couldn’t be more in line with the current political climate of female empowerment.

“The launch of this doll is a long-time dream come true for me,” says Voie. “The world is wide open for girls today and I’m thrilled to be providing a toy that tells them that whatever they want to be is just great – whether that’s a teacher or an ad exec or a professional driver.”

Category: General Update, News