DHL eCommerce Expands E-Commerce Fulfillment Footprint in U.S.
DHL eCommerce has announced the expansion of its e-commerce order fulfillment service available for merchants in North America with the expansion of its fulfillment centers in Columbus and Riverside.
“The e-commerce market in the U.S. is estimated to have grown by 15.6% in 2016 with sales topping $531 billion1, and increasingly e-tailers are seeking fulfillment solutions to enable an omni-channel experience for end consumers,” said Lee Spratt, CEO DHL eCommerce Americas, “We see a huge demand from U.S. e-commerce players needing best-in-class e-commerce logistics solutions and we’re expanding our capabilities to support these growing demands. Besides doubling our existing U.S. fulfillment centers in Columbus and Riverside and enhancing them with greater automation, we also plan to add an additional center in New Jersey.”
The U.S. expansion comes on the heals of the DHL eCommerce July 2016 announcement of a $137 million investment to expand infrastructure and capabilities to expand the company’s role in e-commerce logistics to serve U.S. customers.
The DHL eCommerce fulfillment centers, operated in conjunction with DHL Supply Chain, are located near major urban centers allowing merchants to position their inventory closer to their customers, improving their time to market while reducing shipping costs. The solution is targeted to retailers shipping between 300 and 15,000 orders per day, and supports both B2C and B2B transactions.
The facilities are engineered as shared-use fulfillment centers, allowing customers to share space and assets within the warehouse. Customers are charged only for the transactions they have within the warehouse with fees for receiving, storage, and outbound pick and pack. Given the volatile and seasonal nature of e-commerce, removing the fixed cost burden is a huge relief for retailers.
Key to the solution is an order management system operated by IBM Sterling which provides fast customer integration, seamless access and visibility to the network, and allows customers to optimize the placement of inventory and orchestrate orders across the facilities.
“Today’s market is placing aggressive demands on the retailer to provide fast fulfillment and delivery, and doing so without increasing costs. This is a challenge for most because of the required capital and complexity. We’ve built a platform that provides seamless access to a network of fulfillment centers and is closely integrated with our shipping capabilities to allow our customers to meet two to three day requirements in a much more economical fashion,” said Craig Morris, VP Strategy & Product Management, DHL eCommerce Americas.
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