Estes Revamps Million Mile Program to Reward & Recognize Safe Drivers
Program updates include real-time mileage tracking, accuracy and greater flexibility
During its Driver Safety Awareness Month in July, Estes Express Lines – North America’s largest, privately owned freight carrier – will reward and celebrate Estes’ most loyal and safest drivers with its updated Estes Million Mile Program. The new program is data-driven and boasts greater accuracy and real-time mileage tracking among other updates.
In July, Estes leaders will travel to terminals throughout the country to recognize nearly 2,500 drivers who have reached the one-, two- and three-million-mile mark with Estes. Another 1,500 will be recognized for hitting the 500,000 milestone after each million-mile mark. Drivers will receive accolades, recognition and the coveted Estes-branded jacket.
“Every mile matters to a driver, and we want Estes drivers to know that we see them, we appreciate their commitment to safety and we have great respect for the skill they provide,” said Curtis Carr, VP of Safety/Risk Management at Estes. “Having real-time access to the miles they’ve clocked will be a game changer for the program and will motivate our drivers to continue to drive safely.”
Since 2000, the Estes Million Mile Program has been based on longevity with the company, a standard process that many freight carriers still use. The new program relies on data and technology to track the distance each driver puts on the road. According to Estes, reaching one million miles can take an average of eight to 10 years, depending on the role of the driver.
“We want the best of the best when it comes to drivers, and we want our drivers and prospective drivers to know that Estes values their contributions,” said Greg Richardson, VP of Human Resources at Estes. “This summer, we’re honoring drivers that have been driving safely with us for decades. Their commitment speaks volumes for the company, and we’re thrilled to show our appreciation to these individuals.”
Investing in the Million Mile program’s refresh to reward and recognize safe drivers is part of the freight carrier’s commitment to safety. Estes is frequently recognized as a safe trucking company. In 2024, Estes won six awards from the American Trucking Association (ATA) for its safe driving in the line haul, LTL and local categories.
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