Ford Rolls out New Fleet Purchase Tool
Ford has announced the launch of its Ford Fleet Purchase Planner™, a new tool designed to help businesses build a fleet of vehicles with an eye toward cost and environmental concerns.
The initiative offers businesses guidance in choosing from Ford’s vehicle lineup, while helping to manage cost and informing buyers how their choices will aid in reducing their company’s carbon footprint.
“The one-size-fits-all approach is outdated,” said John Ginder, manager of systems analytics and environmental sciences, Ford research and advanced engineering.
“Given what can now be done with analytics, customers shouldn’t settle for buying one vehicle for an entire fleet based on factors such as projected use or miles per gallon,” he added.
Using the planner, customers build a fleet of Ford vehicles.
Factoring in environmental concerns, individual driving habits of employees and terrain traveled, the planner then calculates the fleet’s environmental impact and cost. Buyers are able to change the lineup until the mix meets their goals.
Already, the patent-pending tool has helped KONE, a leader in elevator and escalator manufacturing, commit to replacing its fleet of 160 Ford Fusion cars with the new Fusion Hybrid by 2018.
The move is expected to result in a reduction in KONE’s carbon emissions by 850 metric tons a year while saving the company money.
Category: General Update, Management
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