January New Vehicle Sales Expected to Rise 2.7%
A new analysis from TrueCar, shows that new light vehicle sales in the U.S. (including fleet) are expected to be 1,050,000 units, up 2.7 percent on a seasonally adjusted annualized rate (“SAAR”) of 15.6 million new vehicle sales.
Share of retail sales are up 3.5 percent compared to January 2013 and down 0.8 percent from December 2013.
Fleet and rental sales are expected to make up 17.9 percent of total industry sales in January 2014.
The industry average incentive spending per unit will be approximately $2,452 in January 2014, a decrease of 3.1 percent from January 2013 and a decrease of 10.4 percent from December 2013.
Used car sales* are estimated to be 4,007,000. The ratio of new to used is estimated to be 1:2.8 for January 2014.
“January has been moving along at a steady pace,” said Larry Dominique, President of ALG and Executive Vice President of TrueCar. “Sales are up slightly over last January, which is a positive start to the year.”
TrueCar bases its forecast on actual transaction data. More info at: www.truecar.com
Category: Featured, General Update, Vehicles
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