New-Vehicle Sales To Rise 2.2 Percent In November On Black Friday Deals

New-vehicle sales in November are expected to increase 2.2 percent year-over-year to a total of 1.27 million units, resulting in an estimated 16.8 million seasonally adjusted annual rate (SAAR), according to Kelley Blue Book.

Key Highlights for Estimated November 2014 Sales Forecast:

• In November 2014, new light-vehicle sales, including fleet, are expected to hit 1,270,000 units, up 2.2 percent from November 2013, and down 0.6 percent from October 2014.
• The seasonally adjusted annual rate (SAAR) for November 2014 is estimated to be 16.8 million, up from 16.2 million in November 2013, and up from 16.3 million in October 2014.
• Retail sales are expected to account for 85 percent of volume in November 2014, down from 86 percent in November 2013.
• Fiat Chrysler is set for the most growth of any major manufacturer, with an expected overall year-over-year increase of nearly 12 percent.
• The top-performing brand, Jeep, has an impressive year-to-date growth of 46 percent, which may start to slow as year-over-year comparisons now include the new Cherokee. The upcoming launch of the Renegade will continue to push the brand’s volume even higher in 2015. American Honda also is poised for a strong month in November, with an increase of nearly 4 percent.

Category: General Update, Vehicles