Radaro and NorthStar Digital Solutions partner to solve industry-wide process gaps in LTL & TL transportation

Allows carriers to connect, mobilize, track and manage their fleets in real-time

FR8Focus is a new mobile application on the market that proves to be the next step in the visual, real-time digitization of freight and asset tracking for North American carriers. In collaboration with a leading private carrier over the last three years, the application is highly refined and addresses real-world pain points of transportation.

Allowing carriers to connect, mobilize, track and manage their fleets in real-time, FR8Focus was developed to integrate seamlessly into all facets of less-than-a-truckload (LTL) and truckload operations (TL). NorthStar Digital Solutions COO, Dave Brajkovich, explains, “FR8Focus is about more than a single piece of technology. It’s about flawlessly combining an assortment of technologies to solve industry-wide issues. Operations can see their entire fleet(s) on the road at a glance, communicate with drivers instantly and adjust schedules ad hoc.” Mr. Brajkovich continues, “From a carrier’s customer standpoint, we have eliminated a lot of frustration. When they see real-time route flows and receive instant notifications, there is no longer a need to ask where their shipment is.”

The application provides agility and visibility while reducing the antiquated processes of paper-shuffling from hours to minutes, even seconds, by completely digitizing operational workflow. This significantly lessens carrier overhead, eliminating all manual labour previously required to handle documentation. PODs are scanned by the drivers and uploaded instantly to backend TMS systems to provide next-minute customer invoicing. Customs documentation is uploaded immediately to expedite shipment release and border crossing. This is backed by industry-leading document capture resolution mitigating error and ensuring no carriers are leaving money on the table.

Radaro’s Joe Thull, Head of North America, comments, “Working with a large LTL provider over these past two years allowed us to co-create a solution that has solved many of the current LTL marketplace challenges while being simple to use, yet powerful to scale.” Mr. Thull adds, “Our solution was developed with the carrier, the customer and the driver in mind, resulting in truly intuitive systems where workflows anticipate each step. FR8Focus complements existing tech stacks to allow for efficient integration and avoid the headache of replacing systems essential to running their business.”

Mr. Brajkovich exclaims, “Customers, partners and transportation leaders are showing significant interest and excitement. Not just for the impact FR8Focus can have on their bottom line, but for how quickly we can integrate. Our ROIs are well-established and the infrastructure is in place. We can integrate into a small fleet or trial portion of a larger fleet within a couple of days.” He concludes, “Waiting for information is a non-starter for this day and age. With FR8Focus, we’re connecting the road to the back office!”

FR8Focus is alleviating operational pain points in the LTL and TL marketspace and delivering solutions with speed, accuracy and simplicity. Its use-case provides a detailed look into the real insights gained by one of Canada’s largest privately owned LTL carriers.

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