Randall-Reilly Launches Business Intelligence Tool for Trucking Industry
Randall-Reilly,a leader in providing insight and actionable intelligence to the trucking and construction industry, has launched RigDig Business Intelligence, the company’s first full-function business intelligence tool for the trucking industry.
RigDig BI helps trucking manufacturers, dealers and aftermarket providers to determine customer buying cycles, purchase behavior and market share.
Since 2009, Randall-Reilly has been amassing an array of public and private data sources in the trucking industry, which now yield more than 600 fields of information. This intelligence allows RigDig BI users to better identify and target prospects, arm their sales teams with critical information on customer purchasing behavior, and integrate this intelligence into their internal CRM tools. Also important is the companies’ relationship with Dun & Bradstreet which enables the integration of D&B data with the RigDig BI application.
RigDig BI is the initial product launch following Randall-Reilly’s organizational shift to a solutions-based matrix structure.
“RigDig BI is the first in a series of strategic products moving Randall-Reilly toward the goal of providing a stable of business intelligence products that predict B2B purchasing behavior,” notes Randall-Reilly President Brent Reilly. “We’re excited about our growing capability to take a large volume and variety of information and build unique, must-have, business intelligence tools. Ultimately, we’re generating new value for our clients and building the value of the Randall-Reilly organization. Look for more products like this from us in the very near future.”
More info at: Randall-Reilly.
Category: Fleet Diagnostics & Software, General Update
Subscribe
If you enjoyed this article, subscribe to receive more just like it.
