Ryder Honored with Marketing and Sales Awards
Ryder System, Inc. (NYSE: R), a leader in commercial transportation and supply chain management solutions, has announced that it was presented with two Awards of Excellence in the 2013 TMSA Compass Awards Program by the Transportation Marketing and Sales Association (TMSA).
The TMSA is a leading organization dedicated to advancing the success of marketing and sales professionals in all transportation modes. The TMSA Awards of Excellence—the highest level of professional achievement and recognition in marketing, communications, and sales in today’s transportation, logistics, and passenger transit marketplace—were presented to Ryder in the categories of Web-Based Marketing and Sales and On-site/Off-site Events.
Exchange, Ryder’s self-hosted blog that provides thought leadership on a variety of fleet, supply chain and logistics-related topics, won in the program’s Web-Based Marketing category. The blog was created to provide a platform for sharing educational information about industry trends, best practices, perspectives, and commentary. Since its launch in April 2012, the blog has achieved a steady increase in its following quarter to quarter, seeing over a 2,000 percent increase in traffic. Exchange can be visited at www.Exchange.Ryder.com or www.Blog.Ryder.com.
Ryder’s Proactive Innovations event, hosted by Ryder Supply Chain Solutions in April of 2012, won in the On-site/Off-site Events category. The event promotes team building with various hands-on activities and supply chain solutions knowledge sharing, including learning sessions hosted by Ryder subject matter experts, along with industry thought leaders. To support the event, the marketing team created a branded event brochure and other communications collateral including speaker biographies, the event schedule, and session descriptions.
“We are honored to be recognized for the work we do to deliver thought leadership to the industry, as well as valuable knowledge sharing opportunities to our sales and operations peers,” said Steve Dean, Senior Vice President, Sales and Marketing, Ryder Supply Chain Solutions. “These programs support Ryder’s continued focus on innovation, outstanding supply chain execution, and growth.”
Category: General Update