Volvo Trucks Sets North American Sales Record in 2015

Volvo Trucks North America posted record results, notching all-time highs in 2015 for U.S., Canada and NAFTA Class 8 retail sales.

Volvo U.S. retail market share was a record 12.4 percent in 2015, 0.4 percentage points higher than in 2014, with a retail volume of 30,930 vehicles compared with 26,555 in 2014, according to WardsAuto Group.

Volvo also posted a record in Canada, where market share climbed 1.0 percentage point to 16.3 percent (4,884 vehicles) compared with 2014 (4,510), according to data compiled by the Canadian Vehicle Manufacturers’ Association, IHS Automotive and Wards. Volvo also achieved a record 12.2 percent NAFTA market share (36,940 vehicles), compared with 11.9 percent (32,281) in 2014. Volvo market share in Mexico was 4.9 percent.

Volvo attributed its record-breaking 2015 to “positive customer response to its fuel-efficient vehicles and powertrain and its best-in-class Uptime support.”

Volvo engines were spec’d in a record 93 percent of the trucks sold in 2015, and Volvo I-Shift penetration was a record 83 percent. More than 27 percent of all trucks sold in 2015 featured an XE package.

Category: General Update