Yokohama to Raise Prices 7 Percent on All Tires
In what may be a harbinger of rising costs and inflation, Yokohama Tire Corporation announced that it will increase prices by up to 7 percent on all of its tires sold in the U.S., including consumer, commercial and off-the-road (OTR). The increase will go into effect April 1.
“This pricing action is necessitated by the high cost of raw materials and freight expenses that have impacted us in 2016 and will continue to be a factor in the business,” said Rick Phillips, Yokohama Tire vice president of sales.
Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., a global manufacturing and sales company of premium tires celebrating its 100th anniversary in 2017.
Category: General Update, Wheels & Tires
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