Record Year Continues for BMW Group in April

| May 13, 2014

BMWIn yet another sign of economic growth, a total of 162,093 BMW, MINI and Rolls-Royce brand vehicles were delivered to customers in April, a rise of 4.3% on the same month last year (prev. yr. 155,427), making it the best April ever.

Year-to-date Group sales climbed 7.5% to a new high, with 649,118 vehicles delivered in the first four months of the year (prev. yr. 603,631).

“The BMW Group achieved record sales in April, keeping us on track to achieve our aim of delivering our best ever year with more than two million vehicles sold in 2014,” said Ian Robertson, Member of the Board of Management of BMW AG, Sales and Marketing BMW.

Specifically, BMW notched its best ever April with a total of 140,840 vehicles being delivered to customers (prev. yr. 130,604 / +7.8%).

Sales for the year-to-date climbed 11.2% to 569,100 (prev. yr. 512,010).

  • Deliveries of the BMW 2 Series, which has been in dealerships since March, reached 5,000 whilst the BMW 4 Series, which was launched on the market last October, has achieved sales of 25,859 in the first four months of the year.
  • Sales of the BMW 3 Series grew steadily in the year-to-date, with 153,623 sold (prev. yr. 147,807/ +3.9%), as did BMW 5 Series sales, which rose 4.2% in the same period to reach 122,510 (prev. yr. 117,524).
  • Deliveries of the BMW 6 Series jumped 19.4% (9,999 / prev. yr. 8,374). The BMW X models continue to be strong growth drivers. Sales of the BMW X1 grew by 11.8% in the first four months of the year with 55,342 units sold (prev. yr. 49,517) and the BMW X3 experienced a similar rise with 53,098 new vehicles being delivered to customers so far in 2014 (prev. yr. 48,346/ +9.8%).
  • The new BMW X5 also showed strong sales in the first four months, rising 20.8% to 42,753 (prev. yr. 35,383).

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Category: General Update, Vehicles

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